Buy American Sell-A-Bration

Join us at Murphy Ford Lincoln this Thursday, Friday and Saturday for our Buy American Sell-A-Bration. Just for stopping in, you get a chance to putt for $100 with the opportunity to putt for up to $3,100. You will also be entered into a raffle to win a Philadelphia Phillies tailgate package. The package includes a pop-up Phillies canopy, two folding chairs, a small cooler, grill and BBQ utensils. The raffle winner will be chosen Saturday night. You must be present to win.

Pre-register for this event on www.verifymycode.com and use code G3191.



We look forward to seeing everyone! If you have any questions about the event, please do not hesitate to give us a call at 610-494-8800.

Ford Best Place to Be Sale

So Where's the Best Place to Be This Summer?

The beach? The movies? On vacation? These are all good answers. But do you know what is an even better one? In a new Ford!

Ford is leading the way in technology, fuel economy, and quality and that can't be beat! Expect nothing less from the Best-Selling Brand in America!




Give Murphy Ford Lincoln a call to see what all the commotion is about! You won't regret it!

Ford Monitors Health and Wellness Via Vehicle Technology

Ford Motor Company is always researching ways in which to better meet consumers’ needs. Amidst their research, Ford realized the demographic trend of a declining birthrate. This decline has been attributed to the economic downturn as well as a decline in fertility rates. Ford also understands that “for the first time, people age 65 and over soon will outnumber children under the age of 5.” This is because the Baby Boomer generation (someone born between 1946 and 1964) is just starting to hit the 65 and older age range. There are over 76 million Americans who fall into this demographic. Ford also cites that “by 2030 the number of people over 50 years old will surpass those under 20”.

With a significant portion of the population reaching the mid-adult to senior age group, Ford wants to make sure they are able to accommodate their customers’ needs throughout their life. Currently Ford Motor Company is working on several different enhancements to their vehicles that will help monitor health and wellness. Ford is currently developing technology that will monitor heart rate and heart activity, glucose levels, and pollen counts.

Seats That Monitor Heat Rates?

According to the National Institutes of Health, about 1.2 million people each year have heart attacks.* In an effort to try and monitor driver’s heart rates, Ford along with German research engineers, have produced a vehicle seat that measures the “heart’s electrical impulses and detects signs of irregularity”. These vitals are monitored by electrocardiograph technology sensors built into the seat. Even though this seat is still a prototype and not yet being mass-produced, Ford’s goal is that the technology will be able to warn drivers with heart conditions of impending problems or alert them of an upcoming heart attack.

Predicting Pollen Problems

Existing technology, Ford SYNC, will be used to monitor pollen counts as well as alert drivers of other allergens in the air. The Asthma and Allergy Foundation of America cites that about 60 million Americans suffer from asthma and allergy problems. “Along with providing voice control and audible alerts, Ford SYNC can display allergy information from the Allergy Alert app in the radio display area or center stack touch screen.” While it won’t eliminate pollen it will help make drivers more aware of the levels around them so they can take the appropriate measures to counteract it.

Driving With Diabetes

The American Diabetes Association states that 8.3% of the US population has diabetes. This is about 26 million adults and children. Diabetes is also one of the leading causes of death in the US. With these facts in mind, Ford wanted to develop a technology that allows drivers to monitor their glucose levels while they are traveling. A prototype system is already in place. Drivers who are diabetic will wear a glucose monitor that is able to connect via Bluetooth to Ford SYNC systems. SYNC will then be able to warn the driver on center stack displays and with audible alerts when blood glucose levels drop or are abnormal.



Do you think drivers with these health problems will take advantage of this technology Ford is working to produce?

What else would you like to see Ford do to improve on the health and wellness of drivers?


Ford Health and Wellness Information

Ford Aging Population Information

Murphy Ford Lincoln's Website

2012 Ford Focus Electric Pilot Launch Markets

In our previous posts, we have talked about how Ford Motor Company plans to implement their electrification strategy for the future. Part of this plan involves the release of the 2012 Ford Focus Electric. This completely battery-powered vehicle will be released later this year. The Focus Electric will be introduced to 19 key markets in the pilot launch. These locations were chosen because of certain criteria such as:

-Zero emissions vehicle states
-Urban and heavy commuter areas
-High-household income markets
-Areas with government efforts that support the electrification infrastructure

The 19 pilot markets include Los Angeles, New York, Houston, and Washington, D.C. Below are all 19 areas chosen carefully by Ford.



The Ford Focus Electric is one of five cars that Ford Motor Company plans to have in its Electrified Vehicle line by 2012.

What Does a Hybrid Vehicle Mean?

With Ford's electric plans for the future, I thought it would be a good idea to break down some terminology that you may have already heard and will be hearing about in the upcoming months. Many people are probably already familiar with the phrase “hybrid vehicles”, but may not really understand what that really means. Ford currently has three different categories of electric vehicles which are hybrids, plug-in hybrids, and all-electric.

Hybrid Vehicles:

- A Hybrid vehicle combines the power of a traditional gasoline engine with the efficiency of a battery-powered electric motor. This helps to improve fuel economy because the vehicle is using a smaller, more efficient gasoline motor because of the electric motor.
- The battery of the electric motor is powered by regenerative braking. What this means is that when a vehicle is braking, kinetic energy is generated and then converted into electricity. Regenerative braking “captures over 90% of braking energy normally lost to heat due to friction” (Ford).
- The battery is also powered by the gasoline engine.
- An example of this kind of vehicle is the Ford Fusion Hybrid

Plug-In Hybrid Vehicles:

- A Plug-In Hybrid vehicle is very similar to how a hybrid vehicle runs and is designed. What makes the plug-in different is that it has a larger battery than a hybrid, which can then by re-charged by plugging into a normal household current. A plug-in hybrid also has the same capabilities of a regular hybrid in that it has on-board charging capabilities from regenerative braking and from the gasoline engine.
- The plug-in hybrid has a “greater range in full electric mode than a full hybrid, which helps reduce fuel consumption” (Ford).
- An example of this vehicle will be the all new Ford C-Max Energi .

All-Electric Vehicles:

- An All-Electric vehicle does not have a gasoline engine and is solely battery powered by an electric motor.
- These vehicles have a high voltage lithium-ion battery pack and can be recharged in a household current. However, separate vehicle charging stations are available to enable a faster charge.
- An example of this vehicle will be the all new 2012 Ford Focus Electric . “The powertrain provides 100% CO2-free driving, and will give Focus Electric an mpg equivalent competitive with other electric vehicles in the market” (Ford).

Ford plans to have five electric vehicles in the market by 2012. These vehicles are the Ford Focus Electric, Ford C-Max Hybrid, Ford C-Max Energi, Ford Transit Connect Electric, and one other vehicle that has yet to be revealed.